Snapchat responds to the Change.org petition complaining about the app’s redesign

Snapchat has posted an official response to users who signed a petition on Change.org asking the company to reverse its controversial update, which people say makes the app more difficult to use. In the response, Snapchat promises to make a few more changes to the Friends and Discover section in order to address user complaints.
These changes were announced yesterday, along with GIF stickers from Giphy.
The backlash against Snapchat has been growing in the months since the company rolled out a major revamp, which aimed to make the social app more accessible to a mainstream audience. Snapchat users have left the app bad reviews, complained on social media, turned to rival Instagram, and they signed a Change.org petition entitled, “Remove the new Snapchat update.”
Users are upset over a number of things in the new design, including the mixing of Stories in a single “Friends” page, increased difficulties with finding friends and rewatching Stories, and a revamped Discover section which combines content from professional creators, big news outlets, video makers, and social media stars.
Tweets complaining about the update have gone viral.
Celebrities, like Chrissy Teigen, and YouTuber Marques Brownlee (MKBHD), have also weighed in.

I’m seeing this same comment so often. I liked that you guys felt like we were friends. I’m sad it doesn’t feel like that anymore. How many people have to hate an update for it to be reconsidered? https://t.co/PI7OAf9Qlg
— christine teigen (@chrissyteigen)

The Change.org petition didn’t delve into the specifics regarding the changes Snapchat users hate, but says the update is “annoying,” and has made “many features more difficult.” It asks Snap, Inc. to “change the app back to the basics.”
To date, Snapchat has been vigorously standing behind the update, with Snap CEO Evan Spiegel saying earlier this month that, basically, people just need time to get used to it.
“It’ll take time for people to adjust, but for me using it for a couple months I feel way more attached to the service,” said Spiegel.
The user backlash is reminiscent of the one Facebook had faced years ago, when users rebelled over the addition of News Feed which radically changed the Facebook experience. News Feed was ultimately a success; whether Snapchat can pull through is still unknown.

Snap’s earnings, however, pointed to the redesign’s potential to positively impact the company’s numbers. Publisher Stories on Discover grew 40 percent compared to the old design, and users older than 35 were engaging with the app more, the company said, when posting its first earnings beat. 
But many users, right now, are not happy. As of February 13, 2018, the Change.org petition had grown to over 800,000 signatures. Today, it stands at 1,223,722, as of the time of writing.
Last night, Snapchat posted an official response to the petition, reiterating its stance but also promising a few tweaks that may help to address users’ concerns.
Specifically, the company said that “beginning soon on iOS and with Android in the coming weeks” it will introduce tabs in the Friends section and in Discover, which it says will make it easier for users to find the Stories they want. This update will let users sort things like Stories, Group Chats, and Sub>
Thank for visiting my site, I hope you can find some useful information from this post: .
Thanks… 🙂
The content sourced from: https://techcrunch.com/2018/02/21/snapchat-responds-to-the-change-org-petition-complaining-about-the-apps-redesign/?ncid=rss